Tuesday, April 9, 2013

Peeps Awaiting a Confectionary Resurrection

As the Easter Octave has come to an end, and most of our baskets are empty from the confectionary delights which celebrated the Feast of the Resurrection.   So it may be a good time to highlight the winner of the Washington Post's seventh Peep Diorama competition.

Leslie Brown and Lani Hoza of Charlottesville, Virginia cooked up a tongue in cheek memorial  for the loss of a beloved mass market treat:  "Peeps mourn their Peeps: Twinkie Rest In Peace".

This dirgeful diorama also honors other tasty treats involved in the union killing of Hostess in November 2013.

It is unclear what relation the Peeps were to Twinkie the Kid.

But in the spirit of Eastertide--the Twinkie will also be resurrected.  Apollo Global Management and Metropoulos & Co. bought the rights for Twinkies for $410 million.  Dean Metropoulos is  renowned for repositioning tired brands like Pabst Blue Ribbon.  The problem with Hostess is that the bankruptcy wiped out Twinkie manufacturing and distribution.  They promise that the Twinkies and other snacks will return to store shelves by the summer 2013.

Until then, we can appreciate the Peeps diorama.  After all, if one hasn't consumed a Peep for a day, it is so stale that it will seemingly  last forever like  Twinkie, so it well suited for diorama art.

h/t:  Washington Post

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